This article caught my attention because of the perfect match with the 3 research questions which I had in my mind during the first class of this course. Consumer’s perceptions about energy demand, supply, usage and concerns will vary across people from different geographies, economic...Read more
This report by McKinsey & Company was created on the basis of their previous global consumer survey. The report outlines how the beauty industry has been known for its resiliency during crises. However, there have been shifts in trends across the globe concerning what the future of beauty...Read more
This article by McKinsey & Company is useful in engaging insight for global consumer/demand. Much like we can see in Energy Fables consumer products and services are deeply connected with income, vulnerability, comfort, and capitalism. By engaging with this report, we see the change in...Read more